Overview
The fashion and cosmetics industries are highly consumer-centric, impacting nearly everyone worldwide. These industries consume vast quantities of raw materials and can significantly harm the environment. In the face of escalating plastic pollution and the pressing need for environmental conservation, our project, PETAL , presents a novel solution by seamlessly integrating plastic waste management with the preservation of Indigenous sandalwood trees through the power of synthetic biology. Here, we will employ engineered microorganism to uptake plastic (PET) monomers and then utilize them to produce sandalwood oil.
Understanding the Customer and the market
The Customer
The Market
Ideal Customer Profile
Unique Value Proposition
Developmental plans
SWOT Analysis (chart and explanation and plans of tackling them)
Competitor analysis (chart only and little written stuff)
Risk analysis (chart only)
Patenting
Cost analysis
Exit Strategy
Skill and Stakeholder analysis
Business model
Long-term impact
De-risking the startup
Go-To-Market Strategy
PETal: A revolution
Timeline